Insights

Dive into topics from reputation and risk intelligence to AI opportunities.

Insights
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Article 22/07/2024

4 Controversies of the Paris Olympics in the Media

As a major global event, the 2024 Paris Summer Olympic Games have received plenty of news coverage this summer. However, the spotlight isn’t only on athletic prowess and global unity….

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Nicholle Manners of Prudential and Stacy Ries of SAP
Article 15/07/2024

‘Come to the table with data’: Insights from Prudential and SAP Communications leaders

The Communications industry, and particularly the role of Communications leaders, has seen a huge transformation in recent years. We’ve gone from a communications world led by intuition and gut feeling…

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Whitepaper 15/07/2024

[Report] Electric Vehicles Sector Growth: 2024 Risk Report

The Electric Vehicle (EV) industry, including leading manufacturers like Tesla and BYD, has hit speed bumps so far this year. Challenges include increasing competition from traditional automakers, production disruptions, slowing…

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Video 11/07/2024

[Webinar] Leading a World-Class Measurement Program at a Fortune 500 Company

Check out our webinar, featuring Nicholle Manners, Vice President of Communications Intelligence at Prudential Financial, Stacy Ries, Vice President of Global Communications at SAP, and David Benigson, CEO at Signal…

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Article 25/06/2024

Sentiment Analysis Measured Your Way: Introducing Configurable Sentiment

For Corporate Communications leaders, sentiment analysis has been the key to understanding public perception. But sentiment can be subjective—from company to company, what your internal team decides is ‘positive,’ ‘negative,’…

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Signal AI Cracks the Code on Sentiment Analysis
Press Release 24/06/2024

Signal AI Cracks the Code on Sentiment Analysis

Nancy McNeill, Chief Revenue Officer for Signal AI, said, “Our ability to accurately track sentiment is arguably the best out there. We leverage AI to help our clients manage risk…

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Podcast 20/06/2024

Data in the Communications Formula, with Dan Nestle

In this episode of Signal in the Noise, we explore Dan Nestle’s journey to his role at LIXIL, Americas, a company dedicated to providing clean water access for all. We…

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Whitepaper 18/06/2024

[Report] The Metaverse: Challenges & Opportunities

Despite $120B invested and early media attention, media coverage of the Metaverse has dropped 61%, with enterprise applications seeing the sharpest decline at 82%. Some have deemed the Metaverse the…

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Article 17/06/2024

Brands Go Quiet this Pride Month, Fearing Rainbow Washing

Every June during Pride Month, the corporate landscape transforms into a kaleidoscope of rainbows and pro-LGBTQIA+ messages. Ideally, it’s an opportunity for corporations to show support for the queer community…

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