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Video • 11/07/2024

[Webinar] Leading a World-Class Measurement Program at a Fortune 500 Company

This webinar, featuring Nicholle Manners, Vice President of Communications Intelligence at Prudential Financial, Stacy Ries, Vice President of Global Communications at SAP, and David Benigson, CEO at Signal AI, explores how to leverage PR measurement and analytics to drive impactful communications strategies that are indispensable to senior stakeholders.

Throughout the webinar, attendees will gain practical strategies for how the communications function can become a trusted advisor to the C-Suite at your organization, answering questions, such as:

  • How do you align communications strategies with broader business objectives?
  • What are best practices for communicating PR metrics to senior stakeholders?
  • What role does communications play in identifying and mitigating risk?

Whether you’re a seasoned professional or just starting in the industry, this webinar promises to equip you with the tools and knowledge needed to elevate your communications strategies and empower you to drive meaningful change in your organization.

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