Webinar • 08/12/2021

[Webinar] 2022: The Communicator’s Opportunity

As the world grapples with longer term effects of the pandemic, from supply chain disruption to economic recovery and regulatory pressures, we look ahead to 2022 and the trends that will shape the communications industry.

Our expert panel discuss:

  • The importance of building C-suite relationships and bringing the unique internal:external perspective communicators have to the board table
  • The external trends that will be a priority to tackle in 2022. ESG, economic stability, changing consumer needs and more
  • Why now is the moment for communicators to truly demonstrate their potential and value, gaining traction to deliver greater impact.

 

Panellists:
Baffour Badu, Enterprise Account Director, Marketing Solutions, LinkedIn
Kate Woodyatt, Head of Content and Campaigns, Global Commercial Banking, HSBC
Melissa Kanter, Head of Communications & Brand Experience, ING Americas
Sophie Paterson, Associate Director, Vested

Moderated by Georgie Weedon, Head of Communications at Signal AI

You may also like

View More
Webinar

Coverage, Correlation, Causation: A Practical Framework for Proving Reputation's Value

Hear Gemma Shaw, Head of External Communications & Political Campaigns at E.ON, and Alan Chumley, SVP of Strategic Solutions at Signal AI, as they walk through the three C’s framework: Coverage, Correlation & Causation, connecting communications output to business outcomes.

Read more
Webinar

Beyond the Register: Risk Management in the Modern World

Hear Damian Cobbold, Chief Risk Officer at Coforge, and Tara Lynch, Product Director at Signal AI, as they explore what decision-centric risk management looks like in practice. Drawing on his experience, Damian brings a cross-sector perspective on where risk functions are getting it right, where they’re still catching up, and what separates teams that surface […]

Read more
Webinar

Why PR Teams Fail in AI Visibility (And What to Do About It)

Hear Charlie Baldwin, SVP, Insights and Analytics at We. Communications, and Eddie Kim, President of Memo at Signal AI, as they discuss the fundamental shift in how people discover your brand through AI and LLMs, and why AI visibility has become the critical blind spot for communications leaders today.

Read more
Webinar

Coverage, Correlation, Causation: A Practical Framework for Proving Reputation's Value

Hear Gemma Shaw, Head of External Communications & Political Campaigns at E.ON, and Alan Chumley, SVP of Strategic Solutions at Signal AI, as they walk through the three C’s framework: Coverage, Correlation & Causation, connecting communications output to business outcomes.

Read more
Webinar

Beyond the Register: Risk Management in the Modern World

Hear Damian Cobbold, Chief Risk Officer at Coforge, and Tara Lynch, Product Director at Signal AI, as they explore what decision-centric risk management looks like in practice. Drawing on his experience, Damian brings a cross-sector perspective on where risk functions are getting it right, where they’re still catching up, and what separates teams that surface […]

Read more
Webinar

Why PR Teams Fail in AI Visibility (And What to Do About It)

Hear Charlie Baldwin, SVP, Insights and Analytics at We. Communications, and Eddie Kim, President of Memo at Signal AI, as they discuss the fundamental shift in how people discover your brand through AI and LLMs, and why AI visibility has become the critical blind spot for communications leaders today.

Read more
View More