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Video • 16/11/2022

[Webinar] How Experian uses Signal AI to get ahead of end of year reporting

As we approach the end of a long 12 months, reporting becomes top of mind for many communicators.

To demonstrate the effectiveness of campaigns, shifts in corporate reputation and the impact on business goals, Comms teams need access to the right kind of data on their outside world – and the best way to visualize it when reporting to various stakeholders.

Join this practical session, with Data-Driven Communications Strategist, Carly Owens – also Senior Public Relations Specialist from Experian and Signal AI’s Enterprise Customer Success Expert, Michael Manley as they demonstrate how to utilize Signal AI Dashboards to:

  • Report to leadership on comms’ impact on business goals
  • Identify and measure perception against key topics
  • Elevate reporting with metrics around sentiment and salience
  • Efficiently report with updated visualizations and shareable Dashboards


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