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Article • 08/06/2021

The State of Decision Making Report 2021

Businesses have never had to consider more information when making decisions, but it’s in fact this vast amount of data, coupled with its ever changing nature that makes decision making more complex than ever.

Increasingly, decision makers at leading companies are factoring in reputation in their decision making over profit, according to The State of Decision Making Report 2021.

This Signal AI research has shown that reputation is the major priority for business leaders when it comes to making decisions for the organization. We surveyed 1,000 C-suite leaders from companies of more than 500 employees about decision making within their business, the biggest blockers to the decision-making process, and how technology can be applied to improve its results.

When asked about the biggest blockers to the decision-making process, C-suite leaders cited the vast amount of data and a lack of time. But by applying technological solutions to that process, the respondents also said they would see better results from decisions.

Read the full report here.

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