Hear insights from Jon Greer, VP of Communications and Community at DIRECTV, and Alan Chumley, SVP of Strategic Solutions at Signal AI, as they unpack the five to thrive trends setting comms strategy in 2026:
- Systemization of reputation, with new ways of measuring & managing it
- The ever-expanding role of the CCO, and what it means for comms teams in 2026
- How to cut through noise in the marketplace during turbulent, timely moments
- The importance of storytelling & shaping the corporate narrative
- How AI, GEO, and misinformation are redefining visibility, influence, & risk