As the world grapples with longer term effects of the pandemic, from supply chain disruption to economic recovery and regulatory pressures, we look ahead to 2022 and the trends that will shape the communications industry. Our expert panel discuss:
- The importance of building C-suite relationships and bringing the unique internal:external perspective communicators have to the board table
- The external trends that will be a priority to tackle in 2022. ESG, economic stability, changing consumer needs and more
- Why now is the moment for communicators to truly demonstrate their potential and value, gaining traction to deliver greater impact.
Panellists: Baffour Badu, Enterprise Account Director, Marketing Solutions, LinkedIn Kate Woodyatt, Head of Content and Campaigns, Global Commercial Banking, HSBC Melissa Kanter, Head of Communications & Brand Experience, ING Americas Sophie Paterson, Associate Director, Vested Moderated by Georgie Weedon, Head of Communications at Signal AI